beeson designs

Smarter, not louder.

Make your brand impossible to ignore.

Beeson Designs is a marketing and design studio in Orange County. Branding, websites, trade show booths, packaging, video, and the marketing that keeps a business moving. Every piece is built on geometry, so it holds together everywhere it shows up.

Years in marketing
20+
Identity systems built
11
Brand grown in 2 years
$1M

Selected
work

Apps, trade show booths, catalogs, packaging, apparel, album art, and campaign video. Businesses Bryan owns or co-founded are labeled. Everything shown is his own work.

0108

Brand
identities

Eleven complete identity systems, starting with our own: primary logo, reversed version, icon, alternate lockup, and color palette. Open one to watch it come together.

ClickTap any logo to watch it build

View the full brand portfolio (PDF)

Built on
geometry

Every identity starts the same way: find the geometry already inside the brand, then build everything on it. Here is our own, start to finish.

Rφ · 2R
Two rings, centres one radius apart · height = 1.618 × ring diameter
  1. Listen

    Story, audience, and where the brand will live. We start with what already exists: here, an interlocking b and d.

  2. Measure

    Find the geometry hiding inside it. Two rings became a vesica piscis, each passing through the other’s centre.

  3. Construct

    Rebuild every part on that grid. Height follows the golden ratio; the stroke is one fifth of the radius.

  4. Refine

    Test it small and in print. Heavier strokes for favicons, a clean overlap with no breaks.

  5. Deploy

    Turn the geometry into a system: color, type, pattern, stationery, signage, merch, and this site.

Beeson Designs business card back: seal lattice in spot gloss UV with a gold foil medallion
Business card · gold foil + spot UV
Beeson Designs merch kit: tee, cap, mug, tote and business cards
Merch kit
Cover of the Beeson Designs identity guidelines
Identity guidelines · 16 pages

See the full case study (PDF)

Websites

Sites people
actually use

Sportbike Rescue borrows the voice of an animal shelter to sell vintage sportbikes: adoptable bikes, rescue stories, and a clear way to get involved. Custom design, built and launched, with social to match.

Custom web design · Social media

Visit the live site →

More live sites: DMG Motorsports, RiderShield, ADM Flooring, Boogie Basics Records, Masonic.

What you
can hire
me for

Hire one of these for a single project, combine a few for a launch, or keep me on for monthly support.

01

Branding & identity

Logos, brand refreshes, and guidelines that make a business look as good as it is.Seen in: Beeson Designs, Urban Pie LA, CheckPeptide, MotoVault, Connect Up

02

Print, packaging & trade shows

Catalogs, labels, test-kit packaging, merch, and booths that hold up in person.Seen in: DB Wholesale CBD, CheckPeptide, RiderShield

03

Social, ads & video

Campaign ads, sale promotions, story videos, retouching, and short promo edits.Seen in: Calibri Swimwear, ADM Flooring, DB Wholesale CBD

04

Websites, e-commerce & online sales

Business sites, online stores and the setup that makes them sell, landing pages, and pitch decks that explain what you do.Seen in: RiderShield, DMG Motorsports, Sportbike Rescue, Masonic, Boogie Basics Records, CBD Golf

05

Ongoing support

A steady creative and marketing partner without the cost of a full-time hire.

Bryan Beeson, founder of Beeson Designs

Who you work with

You work with Bryan. The person you talk to is the person doing the work. He has designed for clients and built companies of his own, so he knows what every marketing dollar has to do.

Founder, DMG MotorsportsCo-founder, RiderShieldCo-founder, Connect Up Technologies

How it
runs

Same four steps for a business card or a full trade show. Every project is quoted in writing before work starts.

  1. Talk it through

    Tell me about the business and what you need. If I’m not the right fit, I’ll say so.

  2. Scope & quote

    A written estimate of what’s included. Nothing starts until you approve it.

  3. Set the direction

    You approve the look early, before everything gets built out.

  4. Finish & deliver

    Proofed, final files in the formats you need, or a site that’s live.

Your project,
built to measure.

Tell me what you’re working on. I’ll read it myself and get back to you to set up a conversation and a written quote.

  1. You send the details
  2. We talk it through
  3. You get a written quote

Prefer email? bryan@beesondesigns.com
Or follow along on Instagram

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